Test your clarity
Use the Five Questions Check to see whether an investor can quickly understand the opportunity.
Take the free checkOne clear path for founders.
Test · Review · FixFind the real gaps
The Investor Readiness Review examines the business, investor story and founder communication together.
- A written assessment
- Investor questions, doubts and priorities
- A clear recommendation about what happens next
Fix what needs fixing
The Review may recommend one focused route, a combination or no further work.
The Review is the starting point for paid investor readiness work. The Commercial Growth Review can also be discussed separately where appropriate.
A brilliant idea, poorly explained, loses to a good one explained clearly.
Most pitch advisers concentrate on the deck. Most speaking specialists concentrate on the founder. I look at the business underneath the pitch, the story built around it and the founder who must explain and defend it.
Is the business convincing?
Commercial logic, evidence, growth, economics and risk.
Is the story convincing?
Argument, structure, claims, evidence and pitch.
Is the founder convincing?
Clarity, credibility, delivery and investor questions.
Not ready to contact me yet?
Three useful starting pointsLearn something useful and see how I think.
Choose one short resource, then decide whether you want me to apply the same thinking to your pitch.
The Five Questions Every Investment Pitch Must Answer
Before you change the deck, test whether an investor can quickly understand the fundamentals.
Test your pitchSee How I Look at a Pitch
View a short illustrative assessment showing what may be clear, what may be missing and what should change first.
See a sample assessmentWhat Investors Are Really Listening For
The questions investors ask are only part of the evaluation. Some important questions may never be said out loud.
Read the short guide
Experience
More than two decades helping people communicate when the stakes are high.
47+
Founder pitches observed at London Tech Week
24+
Years developing speakers and communicators
200+
Speeches delivered
2×
Distinguished Toastmaster and former District Director
Pedro Casillas
Founder, Communicate With Confidence
For more than two decades, I have helped people explain important ideas when the stakes are high. Today, I apply that experience to founders preparing to raise investment, and to the Angels, VCs and programmes supporting them.
I examine the founder’s actual business, pitch, deck and supporting information to identify what is convincing, where investor doubts may arise and which changes deserve priority.
I make founders ready to raise investment; I do not raise the investment for them. I do not run investor outreach, manage the fundraising pipeline or broker introductions.
Begin with evidence
Find out whether the investment case stands up.
Tell me about the business, the investment round and the investor conversations ahead. I will explain what to send and how the Investor Readiness Review works.
If you are an Angel, VC, accelerator or portfolio team supporting a founder, we can discuss arranging the Review for that founder.
Discuss an Investor Readiness Review